Post by Teddy Bear on Jul 31, 2014 17:46:00 GMT
Something very odd is going on between the Daily Mail and the BBC. It appears as if the BBC is able to pull strings at the Mail.
This morning in the Mail's search engine for 'BBC', the following article appeared:
Now mysteriously this afternoon, the same search doesn't show this article. Instead there is a link to this one with a video
Presenter of BBC' Radio 4's today programme, Mishal Husain
Mishal Husain joined the Radio 4 news programme in October and brought a surge of listeners with her.
I wonder if the BBC pulled the racist, sexist, or combined card. It wouldn't surprise me. Anything but the truth.
This morning in the Mail's search engine for 'BBC', the following article appeared:
Mishal Husain's spell over Today listeners wears off: BBC's flagship radio news programme sheds 400,000 listeners
By SAM CREIGHTON
PUBLISHED: 00:56, 31 July 2014 | UPDATED: 11:46, 31 July 2014
She initially prompted a spike in interest….but it appears the Mishal Husain effect is wearing off.
The 41-year-old journalist joined Radio 4’s Today team in October last year and brought a surge in listeners with her.
But between January and June some 400,000 appear to have deserted the station according to figures released by Rajar which monitors radio listener numbers.
The data reveals that when Miss Husain joined the station’s flagship news show the 6am-9am slot – which the programme occupies from Monday to Friday – had a weekly audience of 6.81million.
This shot up over the next three months (Oct to Dec) to 7.14million but between January and June it has fallen to 6.7m.
Miss Husain, who has three children with her husband Meekal Hashmi, presents the show along with Sarah Montague, Jim Naughtie, Evan Davis, Justin Webb and John Humphrys, who she clashed with five years ago when he asked during a recording of Celebrity Mastermind whether she had got her job as a BBC 1 newsreader ‘because you are good-looking’.
On joining Today as the breakfast news programme’s first ethnic minority presenter, she said: ‘I have long been an admirer of Today and am delighted to have the opportunity to join the team.’
BBC director general Tony Hall said: ‘She is a first-rate journalist. She will be an excellent addition to what is a very powerful and strong team.
He added: ‘I am particularly pleased that with her appointment there will be another female voice on the programme, which I think is really important.’
Miss Husain also worked on the BBC’s coverage of the 2012 Olympics and, reported for the corporation from Pakistan – the country where her parents were born – on the death of Osama Bin Laden and the assassination of the country’s ex-prime minister Benazir Bhutto.
During the same nine month period, other BBC radio breakfast shows enjoyed significant rises, Chris Evans’s show on Radio 2 saw a gain of 562,000 in its weekly listeners, while Nick Grimshaw’s Radio 1 morning programme enjoyed a jump of 388,000.
Radio 5 Live’s morning slot also gained 162,000 extra weekly listeners, although Radio 3 saw a decline of 7,000.
A BBC spokesperson said: 'Today has a very loyal audience and listening figures traditional hover around 7 million a week, but in this quarter across Radio 4 there has been a small dip in the weekly reach.'
- Miss Husain joined the flagship news programme in October
- The move bought a surge in listeners to the popular broadcast
- But figures show 400,000 listeners turned off between January and June
By SAM CREIGHTON
PUBLISHED: 00:56, 31 July 2014 | UPDATED: 11:46, 31 July 2014
She initially prompted a spike in interest….but it appears the Mishal Husain effect is wearing off.
The 41-year-old journalist joined Radio 4’s Today team in October last year and brought a surge in listeners with her.
But between January and June some 400,000 appear to have deserted the station according to figures released by Rajar which monitors radio listener numbers.
The data reveals that when Miss Husain joined the station’s flagship news show the 6am-9am slot – which the programme occupies from Monday to Friday – had a weekly audience of 6.81million.
This shot up over the next three months (Oct to Dec) to 7.14million but between January and June it has fallen to 6.7m.
Miss Husain, who has three children with her husband Meekal Hashmi, presents the show along with Sarah Montague, Jim Naughtie, Evan Davis, Justin Webb and John Humphrys, who she clashed with five years ago when he asked during a recording of Celebrity Mastermind whether she had got her job as a BBC 1 newsreader ‘because you are good-looking’.
On joining Today as the breakfast news programme’s first ethnic minority presenter, she said: ‘I have long been an admirer of Today and am delighted to have the opportunity to join the team.’
BBC director general Tony Hall said: ‘She is a first-rate journalist. She will be an excellent addition to what is a very powerful and strong team.
He added: ‘I am particularly pleased that with her appointment there will be another female voice on the programme, which I think is really important.’
Miss Husain also worked on the BBC’s coverage of the 2012 Olympics and, reported for the corporation from Pakistan – the country where her parents were born – on the death of Osama Bin Laden and the assassination of the country’s ex-prime minister Benazir Bhutto.
During the same nine month period, other BBC radio breakfast shows enjoyed significant rises, Chris Evans’s show on Radio 2 saw a gain of 562,000 in its weekly listeners, while Nick Grimshaw’s Radio 1 morning programme enjoyed a jump of 388,000.
Radio 5 Live’s morning slot also gained 162,000 extra weekly listeners, although Radio 3 saw a decline of 7,000.
A BBC spokesperson said: 'Today has a very loyal audience and listening figures traditional hover around 7 million a week, but in this quarter across Radio 4 there has been a small dip in the weekly reach.'
Now mysteriously this afternoon, the same search doesn't show this article. Instead there is a link to this one with a video
Presenter of BBC' Radio 4's today programme, Mishal Husain
Mishal Husain joined the Radio 4 news programme in October and brought a surge of listeners with her.
I wonder if the BBC pulled the racist, sexist, or combined card. It wouldn't surprise me. Anything but the truth.